Welcome
Launched in February 2007, Green Options quickly established itself as one of the top “green” websites. Founded with the mission of helping users “green the good life,” Green Options Media network reaches a broad range of the green market, including a major segment not served by other green websites.
The greatest potential for change and for developing new markets lies in appealing to the newcomers to the green lifestyle, those in what is sometimes called the “light green” or even “conscious, but cautious” consumer segment. These are people who have discovered the benefits of living a more eco-friendly lifestyle but who also need guidance, support and encouragement to incorporate green practices and products into their lifestyles.
For more information about the Green Options Media mission, staff and writers see greenoptions.com/about